When it comes to social media one of the most important things to work out is what platform the people you’re aiming at, or talk to the most, actually use. For the past couple of years I’ve been pushing myself on Twitter, got into Instagram a few months back, and even tried my hand (slightly unsuccessfully) at YouTube and Pinterest. But something that had just passed me by was SnapChat. Horrible to admit, but I never even bothered find out what it did. Well, New Year and all that…
Be Quick!
You send pictures to groups and then have chats about the pictures. The pictures only last for a few seconds (photographers out there enjoy!) and it’s all about just bouncing chats to eachother. From what I can work out it’s a mix of Instagram and WhatsApp, but you can use filters to make yourself look like a fairy. Can’t say fairer than that, right?
Keep It In The Geeks
You think about bottle snaps that might bore the shit out of most people, but now you can just send it to a select group and have a natter in real time about where you are, what you’re up to, and what you’re drinking. It’s all about making it quicker, more punchy, less committed.
It’s Massive
It’s also used by 150 million people DAILY, of which over half of them are in the 18-35 year old demographic. This isn’t just Instagram’s cool little brother anymore, this is big and we need to get on it wine-o’s!!
Cheers
PLEASE LET ME KNOW IF YOU’RE ALREADY ON SNAPCHAT AND I’LL GET SEARCHING FOR YOU!
